About us

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MAKE IT PERSONAL with custom embroidery

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- Adeline
- Anouk
- Cecille
- Isabelle
- Juliette
- Mathilde
- Ophelia

About

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Shop
- SHOP BY PRODUCT
- SHOP BY COLLECTION
  - Adeline
  - Anouk
  - Cecille
  - Isabelle
  - Juliette
  - Mathilde
  - Ophelia
About
Blog
Theme Features

A STORY ABOUT US

OUR STORY

FLOW was established by friends-turned business partners, Kara Liu and Emily Ventura.  

Kara, a top graduate in Fashion Design from RMIT, embarked on an inspiring journey through design roles at renowned fashion houses like Alexander Wang and Country Road. In 2015, she took the leap into entrepreneurship, launching her own women's clothing label, Interval. 

Emily spent the past decade immersed in the worlds of marketing, PR, and communications, working with a diverse array of local and international brands in the fashion and beauty industries.

Emily's vision to redefine loungewear, coupled with Kara's exceptional design prowess, formed the perfect partnership. Together, they brought FLOW to life.

COMMITMENT TO SUSTAINABILITY

We meticulously select eco-friendly materials, minimize waste, and work with ethical production partners.

DESIGN AND FABRIC

High quality and comfortable to wear for extended periods of time. Including silk, satin, or lace to provide a luxurious look.

PERSONALISATION

We offer custom embroidery on our robes, shirt dresses and shirts. Add a touch of sophistication and glamour to your item

Designed in the USA. Influenced by the world.

SOLANGE ROBE

“Exquisite blend of comfort and elegance. The luxurious fabric and intricate detailing truly make it a standout piece in any wardrobe."

Samantha, Lead designer

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ISABELLE FLOWER GIRL DRESS

“Its whimsical charm and delicate detailing make it a standout piece for any young fashion enthusiast. It captures the innocence and joy of childhood."

Daniel, Lead designer

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